by John Nycz | Nov 26, 2018 | Buying Paper, Just Plain Interesting, Paper Markets, Paper News, Paper Trends, Print, Uncategorized |
Print is Cool Again! Small and Mid-Sized businesses are finding that ink on paper has more impact than anything that lands in an email inbox. After spending a significant chunk of professional years in the Operational Excellence sector, I came to always look at...
by John Nycz | Sep 12, 2018 | Buying Paper, Just Plain Interesting, Paper Markets, Paper News, Paper Trends, Uncategorized |
Back to School. Bring the Paper. Last month 56.6 million K-12 children went back to school in the U.S. Guiding them on their educational journey will be 3.7 million full-time teachers. Between worksheets, quizzes, art projects, notes, reports, calendars, et. al., a...
by John Nycz | Aug 24, 2018 | Buying Paper, Just Plain Interesting, Mill News, Packaging, Paper Markets, Paper News, Paper Production, Paper Supply Chain, Paper Trends, Print, Uncategorized |
TURMOIL, TIGHT MARKETS & TARIFFS Mill and machine closings, truck transportation issues, 20+% pulp price increases, and tariffs are creating chaos for consumers of paper. The people in the little town of Camas, Washington are feeling the pain. Across the U.S....
by John Nycz | Jun 24, 2018 | Just Plain Interesting, Paper Art, Paper Innovations, Paper Trends, Uncategorized |
6/5/2018 Because packaging that gets touched gets purchased. Both Soft-Touch and Hi-Rise textured coatings and finishings have shown that they are preferred by consumers, and in some cases, consumers indicate they will even pay more — at least as related...
by John Nycz | Feb 1, 2018 | Just Plain Interesting, Paper Innovations, Paper Trends, Print, Publishing |
2/1/2017 Two things: There are no typos in that headline, and we think this is genius! As a marketer, I have personally followed marketing thought leaders for decades. One that recently came across the path is Mark Addicks, the former CMO (Chief Marketing Officer) for...
by John Nycz | Jan 16, 2018 | Just Plain Interesting, Paper Markets, Paper News, Paper Production, Paper Trends, Print, Publishing |
1/16/2017 While on the subject of trend-bucking, here’s a VC backed online mattress retailer Casper launching a magazine in print? “Woolly” wants to be the last thing you see at night before you turn out the light. There’s a great idea from the...
Recent Comments