by John Nycz | Feb 1, 2018 | Just Plain Interesting, Paper Innovations, Paper Trends, Print, Publishing
2/1/2017 Two things: There are no typos in that headline, and we think this is genius! As a marketer, I have personally followed marketing thought leaders for decades. One that recently came across the path is Mark Addicks, the former CMO (Chief Marketing Officer) for...
by John Nycz | Jan 19, 2018 | Just Plain Interesting, Print, Publishing
1/19/2017 Things you would have sounded stupid saying way back in 2015: “Publishing will be a hot market for print this year!” Of course, Packaged Foods remains atop its gilded perch as the high-demand sector for print according to PI, but Non-Newspaper...
by John Nycz | Jan 16, 2018 | Just Plain Interesting, Paper Markets, Paper News, Paper Production, Paper Trends, Print, Publishing
1/16/2017 While on the subject of trend-bucking, here’s a VC backed online mattress retailer Casper launching a magazine in print? “Woolly” wants to be the last thing you see at night before you turn out the light. There’s a great idea from the...
by John Nycz | Dec 12, 2017 | Just Plain Interesting, Print, Publishing, Uncategorized
12/7/2017 Pantone’s 2018 color of the year is Ultra Violet With terms like “complex and complicated”, “nuanced”, and “full of emotion” the blue-based purple sounds more like a California pinot noir than a color, but it gets...
by Managed WordPress Migration User | Nov 14, 2017 | Just Plain Interesting, Paper Trends, Print, Publishing, Uncategorized
11/18/2017 And the data reviewed is its own 10.2% circulation gain! January through June was the best first six months of a calendar year since the first HBR issue rolled off the presses 95 years ago. Strong renewals, and solid newsstand performance for the first two...
by Managed WordPress Migration User | Nov 14, 2017 | Digital Print, Just Plain Interesting, Paper Trends, Print, Publishing, Uncategorized
11/14/2017 Nanography in Rehovot? In May we highlighted Benny Landa’s latest technology venture as it left the drawing board and prototyping to be installed at an Israeli printing and packaging company, Graphica Bezalel. By way of reintroduction, Benny Landa is...
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